Genesis Influence

Plug Genesis.Influence into your brand. Whenever you need Influencer campaigns, Celebrity partnerships, UGC campaigns, Creator activations, Regional campaigns.

  • Influencer campaigns
  • Celebrity partnerships
  • UGC campaigns
  • Creator activations
  • Regional campaigns

100K+1,00,000+ Influencer Network

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Work that moved a needle.

500M+Views generated
300+Videos produced
50+Campaigns
45+Brands
UGCMahindra FinanceMahindra Finance Shubh Utsav20M+views700K+likes120+creatorsUGCMahindra FinanceMahindra Finance Shubh Utsav20M+views700K+likes120+creatorsUGCMahindra FinanceMahindra Finance Shubh Utsav20M+views700K+likes120+creatorsUGCMahindra FinanceMahindra Finance Shubh Utsav20M+views700K+likes120+creatorsUGCMahindra FinanceMahindra Finance Shubh Utsav20M+views700K+likes120+creatorsInfluenceAditya Birla Health InsuranceABHI Mother’s Day 202445K+views5K+likes100+sharesInfluenceAditya Birla Health InsuranceABHI YogaBAE100K+views6K+likes50+sharesInfluenceAditya Birla Health InsuranceABHI: Health Insurance Terms with Mohin Khan120K+views3K+likes100+commentsInfluencer campaignAditya Birla Health InsuranceABHI All For Health397K+views11.6K+likes2K+sharesInfluencer community campaignAditya Birla Health InsuranceABHI All For Health397K+views11.6K+likes2K+shares
Aditya Birla Capital
Aditya Birla Sun Life Insurance
Mahindra Finance
HDFC Bank
IDBI Bank
The WorldGrad
Social Samosa
House of Hiranandani
Kitty Su
Royal Tulip
Bumble
LN Construction
MNR
Someplace Else
SiNet

Pay per project, or by subscription.Choose what your business needs right now.

All credit cards and card EMI options available.

Genesis Influence

Influencer & UGC Campaigns

  • UGC Starter Pack: A creator matched to youWhat you get

    UGC Starter Pack

    ₹39,999

    Create 4 natural, creator-style UGC videos that feel native to social feeds and are ready for organic content or paid-social testing.

  • UGC Performance Pack: 3 creators, 10 videosWhat you get

    UGC Performance Pack

    ₹64,999

    Create 10 performance-focused UGC videos across 3 creators, hooks and angles, giving your brand a larger bank of polished creative variations to test across paid and organic social.

  • Custom

    Custom brief

    Talk to Genesis

    Need Influence work that isn't listed, or a mix of it? Tell us the brief and we'll scope it with you on a 15-minute call.

  1. Subscribe or purchase
  2. Add your briefs
  3. We create and deliver
  4. Review and publish content
How it works
  1. Subscribe or purchase
  2. Add your briefs
  3. We create and deliver
  4. Review and publish content

Case studies

View all case studies

Case studies

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Built for

  • Brands
  • Marketing Teams
  • Agencies
  • Startups
  • D2C Businesses
  • BFSI
  • Healthcare
  • Real Estate
  • Consumer Brands

Influence

Influencer marketing services

From one idea to the right creators, content and results.

We plan, execute and manage influencer campaigns across platforms, with full approvals, publishing and reporting.

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Influencer campaigns
30+
Influencer campaigns
Creator database
100K+
Creator database
Brands worked with
45+
Brands worked with
Views generated
500M+
Views generated

  • Influencer Marketing

    One idea, briefed to the creators whose audience matches yours and run on Instagram, YouTube and the other platforms your customers use, with approvals, publishing and reporting handled for you.

  • Celebrity Partnerships

    Collaborations for campaigns that need a household name, like the behind-the-scenes series we built around Vikrant Massey for Aditya Birla Health Insurance's Activ One.

  • Bulk Creator Activations

    Many creators publishing around one simple mechanic in a concentrated window, so a launch or a festive moment reads as a surge rather than as isolated posts. It is the approach behind Mahindra Finance's Shubh Utsav.

  • UGC & Regional Campaigns

    User-generated content that lets one brief speak in many creators' voices, so the same message feels native in every feed it lands in while the campaign keeps one identity.

Platforms

  • Instagram
  • YouTube
  • TikTok
  • X (Twitter)
  • Meta
  • Snapchat
  • YouTube Shorts

Our process

How we run an influencer campaign

Creators.

Content.

Conversions.

  1. 01

    Requirement

    Set KPIs, campaign goals, target audience and platforms.

  2. 02

    Discovery

    Identify the right influencers using our in-house creator database and audience fit.

  3. 03

    Onboarding

    Finalise deliverables, commercials, timelines, contracts and creator onboarding.

  4. 04

    Content

    Shape concepts, scripts, content direction and approvals around the brand brief.

  5. 05

    Execution

    Coordinate publishing, campaign tracking and creator management across the campaign.

  6. 06

    Audit & Reporting

    Measure reach, engagement, clicks and campaign performance against agreed KPIs.

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Case Studies

Everything we've made.

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Let's create together

From brief to creator shortlisting, without the chaos.

Strategy, creators, content and campaign management, all in one place.

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FAQs

Genesis Influence: FAQs

How do you choose the right influencers for a brand?

We start from the audience, not the follower count. Creators are shortlisted from our network of more than 1,00,000 against who the brand needs to reach, then checked against the brief before anyone is approached.

Do you work with celebrities as well as creators?

Yes. Genesis.Influence runs celebrity partnerships alongside creator campaigns, from behind-the-scenes content with Vikrant Massey for ABHI Activ One to creator-led series across health, finance and lifestyle.

Can you run UGC campaigns at scale?

Yes. Bulk creator activations and UGC campaigns are core services: we design the mechanic, brief and coordinate the creators, manage approvals and concentrate publishing so the campaign is seen as one moment.

How do you measure an influencer campaign?

Against numbers agreed before launch. We track and report views, reach and engagement, meaning likes, comments and shares, and tie them back to the campaign's own goal, whether that is participation, traffic or awareness.

Where is Genesis Media based?

In Mumbai. We run influencer campaigns with creators across India, for brands based anywhere.

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