Studios

ABHI UMANG 2024: Capturing the Energy of Go Active Fest

Aditya Birla Health Insurance · UMANG 2024

Genesis captures ABHI’s UMANG 2024 through event coverage, leadership conversations and photography, delivering 29 videos across landscape and vertical formats.

Outcome

videos delivered
29
videos delivered
activity zones covered
5
activity zones covered
video formats
16:9 + 9:16
video formats
event moments and candid coverage
Photography
event moments and candid coverage
complete production
Shoot + edit + delivery
complete production

What we delivered

  • Event + leadership video content

The story

Aditya Birla Health Insurance’s UMANG Go Active Fest brings health, participation and company culture together through five activity zones. The Unplug Zone features open mic performances and mandala art; the Mindful Zone offers posture training and sound baths; the Active Zone combines silent Bhangra Zumba and playlist yoga; the Nourish Zone explores skincare and herbal masks; and the Good Food Zone features pedal-powered juicing.

Genesis handles the shoot, edit and delivery, capturing the experience through on-ground coverage, drone footage and candid photography. The 29-video library includes event walkthroughs, individual zone highlights, Vikrant Massey’s fireside chat and Mr. Mayank Bathwal’s address. Longer sessions become focused short edits covering teams, products and business priorities, with landscape and vertical adaptations extending the event’s content into internal communications.

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Content Monthly

  • Reel Editing Pack: Send your footageWhat you get

    Reel Editing Pack

    ₹24,999

    Turn your existing footage into polished, branded short-form content that is ready for social media without organising another shoot.

  • Founder / CEO Video Shoot: Planned and styledWhat you get

    Founder / CEO Video Shoot

    ₹44,999

    Film a polished founder, CEO or spokesperson video with a professional on-location setup, ideal for thought leadership, explainers, announcements and brand communication.

  • Half-Day Content Shoot: A 5-hour shootWhat you get

    Half-Day Content Shoot

    ₹59,999

    Capture a bank of branded content in one focused half-day shoot, giving you multiple short-form videos and photographs from a single production day.

  • Event Content Coverage: Two cameras, four hoursWhat you get

    Event Content Coverage

    ₹74,999

    Capture the key moments, people and energy of your event through professional video and candid photography, then turn it into a polished branded aftermovie.

  • Custom

    Custom brief

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How it works
  1. Subscribe or purchase
  2. Add your briefs
  3. We create and deliver
  4. Review and publish content