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ABHI Power of Ten: Celebrating 10 Years through Leadership Voices

Aditya Birla Health Insurance · Manthan: Power of Ten

Genesis shoots with ABHI’s senior leadership across two locations, bringing their perspectives together in a video celebrating ten years of Aditya Birla Health Insurance for Manthan.

Outcome

shoot locations
2
shoot locations
video format
16:9
video format
ExCom perspectives
Leadership voices
ExCom perspectives
complete production
Shoot + edit + delivery
complete production

The story

To mark ten years of Aditya Birla Health Insurance, ABHI brings its leadership voices together to reflect on the company’s journey and ambitions for the future. Created for Manthan, the video connects perspectives on health-first insurance, customer experience, partnerships, digital innovation and the people behind the business.

Genesis handles the shoot across two locations in December 2025, followed by editing and delivery. Consistent framing, lighting and sound bring the individual leadership segments into one cohesive narrative, supported by on-screen names, designations and key messages. The finished video presents a shared story of ABHI’s progress and direction through the people helping shape it.

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