AI avatar · Founder-led
Tanvi, Reimagined: Digital Avatar for Fashion Advertising
Genesis Media · Tanvi, Reimagined
7 films in this campaign
Genesis Media’s Creative Head, Tanvi Panchal, uses her digital avatar made with AI, to explore fashion ads & ideas that move beyond the limits of a conventional shoot.
Outcome
- digital avatar
- 1
- digital avatar
- visual experiments
- Fashion-led
- visual experiments
- campaign directions to develop further
- New
- campaign directions to develop further
The story
Fashion campaigns often begin with ideas that are difficult to produce in the real world. Tanvi uses a digital version of herself to test how one recognisable face can move through different styling, settings and visual directions.
The avatar gives her space to try surreal campaign concepts, build fashion-led worlds and see how far an idea can go before committing to production with large scale teams. Each experiment begins with creative direction: the look, the mood and the story the image needs to tell. Through this work, she is building a strong personal brand identity in the fields of fashion, design & creative direction.
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AI Content Studio
What you getBuild Your AI Avatar Clone
₹24,999
Turn yourself, your founder or spokesperson into a reusable Digital AI Avatar for social media, founder-led content and product explainer videos, so you can create new videos featuring you without organising a fresh shoot every time.
What you getAI Video Campaign Content Pack
₹39,999
Turn your product, service, campaign or idea into 4 ready-to-publish AI videos, created from concept to final delivery without organising a traditional production shoot.
What you getAI Product Explainer + Advance Motion Graphics
₹44,999
Explain a product, service or feature through a polished AI-powered explainer that makes complex information easier to understand and more engaging to watch.
What you getAI Campaign Film + Advanced Motion Graphic Video
₹67,999
Create a premium AI-produced hero film around one campaign idea, designed to deliver a stronger visual story without the cost and logistics of a conventional large-scale shoot.
- Custom
Custom brief
Talk to Genesis
Need AI Labs work that isn't listed, or a mix of it? Tell us the brief and we'll scope it with you on a 15-minute call.
